Cherian is a relationship-first leader with over 25 years of experience shaping the luxury holiday and private residence space in India and beyond. As a high-ticket closer at Evolve Back Resorts, he played a key role in taking the brand global—honing his expertise in premium sales and brand storytelling. In 2017, he was entrusted with curating the right audience for Earthitects Private Residences, a sister concern of Evolve Back, founded to redefine modern living by crafting timeless second homes in nature. Today, Cherian and his team work closely with CXOs, founders, and entrepreneurs to help them discover extraordinary dwellings nestled in the embrace of nature.